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The Team

Elaine Howie

Elaine Howie

PR & Events Director

Elaine has over 30 years professional experience in public relations and event management working in consultancy and in-house in major blue chip organisations in Scotland. These include United Distillers UK (now Diageo) where she managed the PR and sponsorships campaigns for brand leaders including Bell’s Scotch Whisky; Johnnie Walker; Gordon’s Gin and Pimm’s.

She has also managed PR campaigns for many of Scotland’s leading businesses – The Townhouse Collection; Gleneagles; Dewar’s Scotch Whisky; Lloyds TSB Scotland; Standard Life; Richmond Homes and Waldorf Astoria Edinburgh – The Caledonian.

Elaine created and directed award-winning and brand-building campaigns in business, arts and sport for Lloyds TSB Scotland, Magners Irish Cider, Dewar’s Scotch Whisky, Cricket Scotland, Johnnie Walker Championship, Tenors Incognito and Chamomile Sanctuary